Unpacking Digital Signage: The ruggedized enclosure
In our ‘Unpacking Digital Signage’ series we are peeling back the layers of our e-paper…
We took to the streets “mystery shopper” style to see how the public reacted to the real-time bus arrival information on our single and double standalone e-paper displays. Here are some of the comments we noted, along with a selection of photos:
“I can’t believe how clear the content is, it is better than real paper”
“It’s telling me a bus is coming now and I can see it pulling into the bus stop, this is great”
“The way it organizes information makes it so much easier to plan my journey, the fact that I can see the bus moving along the route is quite astonishing”
“I really think this would make big difference to how people feel about bus services, I find it really informative”
“Because the timetable is live you actually believe it, and the bus comes when it says it will. It completely removes the frustration of waiting for a bus. I think we need more of these”
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